• Inner Circle Sales Meeting Archives
  • Marketing
  • Customer Service
  • Sales
  • Audios
  • Videos
  • Memos
  • How-Tos
  • Documents
mike@mikemarchev.com
Login

Login
Mike Marchev
Mike Marchev
  • Inner Circle Sales Meeting Archives
  • Marketing
  • Customer Service
  • Sales
  • Audios
  • Videos
  • Memos
  • How-Tos
  • Documents

Image 8-27-14 at 5.58 PM

#7: Does Cold Calling Work?

Cold calling works. Make no mistake about it. The question is: Is calling on a prospect “cold” your best investment in time and energy?  I think not.  If you do insist on cold calling, I strongly recommend you use a hook.

   mike@mikemarchev.com (Talk to me)

Key Point:

1. Always use a “hook” when calling people who may not be familiar with you or your work.

2. Have a specific reason for your call.

3. Keep your call brief and on point.

4. Do not “schmooze” with people you don’t know. Get to the point of your call.

5. Leave the call if at all possible with a follow up step. Your call should be the first step in an ongoing sequence of events.

Note: A “hook” is a reference to somebody or something familiar to your target audience.

Return to Audio Menu

Get more information about the Inner Circle and become a member today. MORE INFO

Contact Mike

  • Mike Marchev
  • Inner Circle
  • mike@mikemarchev.com
  • www.mikemarchev.com

Follow Mike

Your Next Guest Speaker Does Not Have To Be a “Crap-Shoot.”

Regardless of your position or experience, we all need to hear meaningful, uplifting, logical and thought-provoking messages … often from third-party specialists. In addition to hearing “what” we need to do, we are all in search for the “how-to-do-it.”

When your group, team, organization or association needs an entertaining “wake-up” call, you might want to have a conversation with Mike Marchev. Click Here

Quick Links

Inner Circle
Blog
Two Simple Programs
Clients & Testimonials
Video Showcase

© 2023 · www.MikeMarchev.com. Website by Aluli Designs, Inc.