Webster’s New World College Dictionary defines “execute:” [to carry out; perform; do.] The issue is not a lack of “knowledge.” It is a shortage of “do.” This week, focus on the concept of:
The author Tom Peters (In Search of Excellence) is known for saying, “It is amazing to me how many people in the oil business fail to get the message that in order to strike oil … you have to dig a hole.”
Popular clichés remind us that “Talk is cheap.” And “after all is said and done … more is said than done.”
You want to strike oil? Dig a hole. You want to grow your business? Do more.
I’m not suggesting that planning … thinking … reflecting …. and strategizing are not necessary steps for establishing excellence. I am reminding you that sooner or later you need to put your money where your mouth is and put your knowledge, skills and personality into motion….. and execute your plan.
Here is this week’s three-prong attack: 1) Finish what you start. 2) Perform job tasks like the confident professional you are. (3) Do what you say you will do.
This week, execute your skills with energy, enthusiasm and confidence.