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Mike Marchev
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Nothing But Common Sense

February 9, 2016 Selling Skills

Image 7-10-13 at 10.22 AMYesterday my brother and I installed a light and power switch for my son’s washer/dryer system. We decided to reward ourselves with a cold pint. (This is affectionately known as “blowing the froth off a few.”)

We selected two empty stools perfectly positioned and ….. waited. I counted eight people leaning against the bar sipping their brews, and I located the bar-keep at the register fumbling with what looked like a handful of receipts. Still waiting. And waited some more. I felt a little impatience growing but I kept it to myself.

What seemed like many minutes later, the young lady slid on over and asked if we could use a beer.

The following day, (today) I spot Nancy Friedman’s blog post highlighting Cardinal Rule #1 and I thought back to yesterday’s coffee break.

===================================Cardinal Rule # 1 – People Before Paperwork

When someone walks into your place of business, or calls you while you’re working on something, drop everything for that person. Remember, paper can wait, people should not. We’ve all been abused when we go shopping and been ignored and we know how that feels. Let’s not abuse our own customers. Remember: People before paperwork.============================================

I think you can connect (or not) to this message. If your prospect or customer can still fog a mirror, pay attention.

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