Selling Skills Workshop: Target Marketing
Once you target your audience your job will become easier and a lot more profitable. Your job will become so much easier once you once you decide who you want to do business with. Most...
A brief overview of your cruise facilitator
Marketing Mistake #4: You have no marketing plan
I don’t want you to jump ship on this one. Very few people in business today have a marketing plan. Most well-intentioned folks have a “wing-it” plan. They have a “we try harder” plan. They have an “I’m...
Marketing Mistake #3: You Are Not Client Centered
Most customers are getting tired of hearing companies chant the”CUSTOMER SERVICE MANTRA.” Based on my experiences in the marketplace, chances are pretty good that most companies are full of baloney. There are a great number of organizations...
Reminders
Meeting People For The First Time There are only three things that can result from a new introduction. Your strategy is to decide what outcome is most desirable and make it happen. You can make people...
Elephants don’t bite
Little things make or break deals. In a “me-too-only-cheaper” competitive environment, the fundamentals and strict adherence to the little things will position companies faster and more accurately than just about anything else. Take these three facts… Fact:...
Sales Tip: Eye Contact (Postcard)
Marketing Mistake #2: You don’t know why prospects buy.
Let’s use an example to “drive” this point home. If I asked you what attributes you look for when shopping for an automobile, you would give me your buying criteria on the matter. These are your personal feelings...
Sales Tip: Speed Wins
Speed wins. But, I don’t want you to think this is permission to act without thinking or planning. I prefer action to dormancy but not without direction.
Marketing Mistake #1: You don’t know to whom you are marketing
It is too easy to fall into the trap of simply hanging your shingle that reads “Open For Business.” Yes. Selling is a numbers game. Yes. There are millions of people who want and/or need your services....
Selling River Cruises In a Box
This was a recorded presentation with help from my good friend, Nolan Burris. I think you will get a lot out of this program. Take notes.