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It Doesn’t Take Much

February 22, 2016 Selling Skills

Screen Shot 2016-02-22 at 8.52.02 AMYesterday’s Daytona 500 was won by Denny Hamlin.

I have been highlighting the fact for years that winning often comes as a result of tying together a bunch of “little” things together over an extended period of time.

Such was the case in Daytona yesterday. Look at the margin of victory. Remember those cars were traveling over 200 mph at the time this photo was taken.

After numerous pit stops, fender-benders and many hours of driving it all came down to a very small differential. Yet, one driver drank milk while the other started counting the days until next year.

You don’t have to be twice as good as your competition ladies and gentlemen. You just have to be a little better … a little bit faster … a little bit more creative. I suggest you take a copy of this photo-finish and tape it where you can see it daily. The next time somebody asks you what the secret to your success is, you can simply show them this picture.

 

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