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Mike Marchev
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Marketing To The Wrong People Is Like Spitting Into The Wind.

Jan 25, 2012

Some of you might remember Jim Croce. He was the dude that reminded us that it is not in our best interest to tug on Superman’s cape. It is definitely not wise to pull the...

Do You Floss?

Jan 20, 2012

“Do I what?” I asked you “do you floss?” If not … why not? If not, you had better start. But only if you want a brighter future. And speaking of futures, I have another recommendation for...

More-On Shoppers

Jan 13, 2012

Please do not misinterpret my blog title this week. Translation: Additional Information On The American Tendency To Look For a Comfortable, Trusting and Acceptable Deal. I read in an industry blog recently that the month of...

Some People Insist On Shooting Themselves In The Foot

Jan 5, 2012

I see it all the time. Sometimes multiple times in a single week.  And when I am party to it, I see red, feel the hair on the back of neck, and my heartbeat seems to...

Too Much Information? Perhaps Not.

Dec 29, 2011

The truth is that if you read all the articles and informational bulletins available to you pertaining to the travel industry, you won’t have enough time to sell, service or manage your current client base....

Mediocrity Is Not a Good Thing!

Dec 21, 2011

  I was thinking about this word the other day, (mediocrity) and for reasons unknown to me I connected it with the travel industry. Maybe it had something to do with last week’s article focusing...

Are You Finally Ready? Prove It.

Dec 6, 2011

Don’t give me that again. Don’t tell me how next year is going to be different. I’ve heard it all before. You’ve heard it all before. I’ve said it all before … and so have...

An Opportunity … Or a Mistake?

Dec 2, 2011

Like it or not … believe it or not … believe in Santa or not, it is December … already. Month number 12. And although I have hinted at preparing for the New Year, your...

How Magnetic Are You?

Nov 17, 2011

Today’s article introduces two reminders that I feel are extremely important. The first one reminds us of the Law of Attraction while the second reminds us of how to use just three questions to position...

I Am a Lot Smarter Than You!

Nov 10, 2011

I could wax eloquent on this subject and have lots of fun doing so. But in the interest of time … both yours and mine … I will immediately address the subject at hand. I...

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